The first buy local campaign lasted for about a week, and you could only get one receipt per establishment. Last year, the Chamber expanded the campaign to last about a month: from the day after Thanksgiving to the day before Christmas. This year, the period has again been extended to run until December 31 and shoppers may now get multiple receipts from the same business. Another new twist will be in the number of prizes awarded. In the past, the prizes were $100 for first, $50 for second, and $25 for third. Those are still the prizes, but the top three contestants will also get Chamber Gift Baskets. Plus there will be five “Just Plain Lucky Awards.” Five random participants, drawn at random, will also receive Chamber Gift Baskets.
To enter the contest, shoppers may drop off their receipts (dated 11/26/10 through 12/31/10) at one of the designated LACC drop-off boxes (Clark’s Hardware, Lyons ReRuns, Bank of the West, The White Lion Gift Shop, and the St. Vrain Market). All receipts must be turned in no later than Monday, January 10, 2011. Winners will be announced and prizes given out at the Chamber’s January 2011 Social (place, date, and time to be announced after the holidays on the LACC website, www.lyons-colorado.com).
The purpose of this campaign is to promote and support local businesses (after all, they are our friends and neighbors) who do so much to support our community. The Chamber sincerely hopes this campaign will boost traffic for local businesses. In addition to the prizes for the shoppers, one participating business selected in a random drawing will receive a free Basic Business Membership in the LACC for 2011. This is a $150 value (if the winner has already enrolled as a member for 2011, the $150 will be refunded to the business). In an effort to boost the membership enrollment drive, the Chamber announced that one lucky member’s name will be drawn for a free IPad!